

I help premium brands and early-growth teams ship polished digital experiences with speed, taste, and technical depth.
Former Fintech CTO
0 to 100+ employees
27+ Products
Designed & shipped

Most product visions break down at the seams between strategy, design, and engineering. I execute the full stack so nothing gets lost in translation.
Three engagement models, engineered precisely around your stage and operational scope.
Fixed-scope
Defined deliverables, defined timeline
Retainer
Ongoing iteration, launches, optimization
Advisory
Weekly sessions + async review
Architecture, consumer apps, healthcare, and high-trust brands.
A clear path from first call to launch. No mystery, no bloat.
Goals, constraints, and success criteria. I learn your business before I touch a pixel.
Positioning, site map, content hierarchy. User journeys mapped from entry to conversion.
Styleframes, typography, color, components. Iterate until it feels right, then codify it.
Production code, CMS, integrations, responsive testing. Performance baked in from day one.
Deployment, analytics, handoff. Monitor, test, and improve with real data.
Goals, constraints, and success criteria. I learn your business before I touch a pixel.
Positioning, site map, content hierarchy. User journeys mapped from entry to conversion.
Styleframes, typography, color, components. Iterate until it feels right, then codify it.
Production code, CMS, integrations, responsive testing. Performance baked in from day one.
Deployment, analytics, handoff. Monitor, test, and improve with real data.

Will Sahatdjian
Founder
I’m a former award-winning fintech CTO and designer who builds premium digital experiences end-to-end: strategy, narrative, design, and engineering.
Consumer-grade UX, serious security posture, and performance that doesn’t crumble under growth. That combination is what I bring to premium brands and growth teams who want to ship something polished, without the usual friction between design and dev.
•Fintech founder/CTO: Taxfyle (7,200 accountants, TXF Intelligence AI)
•Led engineering, design, and marketing from 0-100+ employees
•Featured as "App of the Day" by Apple
•Inc 500 fastest growing company
•Press: TechCrunch, Business Insider, Benzinga, AXIOS, Fortune
•Speaking: Google Cloud, Microsoft, Fuel Venture Capital Investor Day
Products shipped
Team members led
Accountants (Taxfyle)
Lighthouse scores

If you want a premium result, let’s talk. I respond within 24 - 48 hours on business days.